Loren Heat x ZELA – “Be Ur Baby”
- Unheard Gems Team
- Oct 14
- 1 min read
Loren Heat’s “Be Ur Baby” is a seductive, fearless electro-pop anthem that radiates both power and vulnerability. Featuring fellow Northern UK artist ZELA, the track pulses with neon-lit energy—equal parts nightclub euphoria and emotional confession. Out via Interval Records (EMI North/Generator), “Be Ur Baby” marks a new high point for Heat, proving they’re one of the most electrifying names in the UK’s rising pop scene.
From the opening beat, the song commands attention. Slick, percussive production, glistening synths, and Heat’s dynamic vocal delivery create a soundscape that channels the swagger of Lady Gaga and the sleek intensity of Dua Lipa, while still carrying a distinct Northern grit. The chemistry between Loren and ZELA is undeniable—their voices entwine in a seductive call-and-response that’s equal parts tender and explosive.
“‘Be Ur Baby’ is essentially wanting to be loved for who you are,” Loren shares. “You have baggage, you’re not perfect, but you want this person so badly that your body and mind are almost begging.” It’s a raw portrayal of desire tangled with self-doubt, painted in pulsing synths and sweat-drenched emotion.
Coming off sets at The Great Escape, Newcastle Pride, and BBC Introducing, and ahead of their headline show at The Georgian Theatre, Loren Heat continues to prove why their name is one to watch. With tastemaker support from Spotify, Apple Music, Vevo, and Clash, their sound is fast becoming synonymous with unapologetic self-expression and queer empowerment.
“Be Ur Baby” is Heat at their boldest—unfiltered, magnetic, and deeply human. It’s the sound of desire distilled into three minutes of pure, irresistible pop.


